The goal with Bauer Hockey was to brighten up the website from their past dark look and feel. I wanted to make the website clean, minimal, and highlight products for the most shopable experience possible.

I also wanted all the modules to be relatively easy for the clients to update without worrying to much about photography and text overlays.

The customer experience had to be just as good on mobile as it is on desktop. So, this web-site was designed mobile-first which allowed all modules to scale.

YSL came to us wanting a fresh new homepage. They also wanted the homepage to be highly personal.

I made the navigation as simple as possible to encourage browsing searching, and discovering new products. I also highlighted the account login and info area at the top right hand corner of the navigation. Having the customers name right there establishes the personal feel right away.

Further down, each product selection and language choice is based on the customers past shopping experiences, browsing patterns and past orders. Inserting the customers name into headlines and copy also makes the website highly personal.

Yaganes is a seafood distributer located in Chile, South America. They wanted a logo that touched on the rich fishing heritage of that area. The old civilizations would fish the rough coastline with these long wooden boats. I wanted to depict that in the logo. 

I hand letterd the "Yaganes" part to give that organic look and feel. I also wanted to keep things clean and professional so I included a secondary san serif font.

A collection of various logos I've done for various clients and projects.

Richardson Electric wanted a brand new logo and web site design. They wanted the "R" in their logo to have the capability to be pulled apart and used on it's own.

They really resonated with the clean, modern design that would showcase the scale of projects they typically do. They also wanted to clearly showcase the bredth of work they do across different types of industries.

Spaces & Places is a campaign Next Level Church runs each year. They aim to inspire people to donate over and beyond their normal tithes and offerings. Each year, they announce a few goals and activities they plan on accomplishing and ask people to help them reach those goals. 

Many of the icons hint at a few of the events and goals they have planned for that coming year.

Groove came to us wanting a modern ad they could place in various publications. They wanted a 3D, infographic-like design that clearly demonstrated how the "Groove" flooring technology works and how much time is saved by using their flooring solutions.

Groove technology saves contractors hundreds of dollars when remodeling or building homes and living spaces.

Farmhouse and Cottage is a boutique company that offers a wide variety of new and custom built furnishing solutions. They wanted a web site design that clearly showcased the many furnishing styles they offer their customers. 

Color was important to them. I was able to come up with a robust but cohesive color palette that would bring cohesions and visual interest to the site.

Typography was another big concern of theirs. They wanted something clean and modern but still has that classic feel. I paired up a san serif and serif font to accomplish this goal. 

Seacoast Eat Local is a business in New England that aims to connect farmers to the every day consumer. They wanted a fresh, organic logo that was personable and relatable. I decided to play with the watercolor look to give the mark a bright look and feel.

If you've ever gone to a farmers market, you know how many of the sellers write their prices on small signs or chalk boards. I found a font that resembled what you'd actually see at a market.

Pak 2000 came to us needing a complete web site over-haul. They wanted a site that was very modern, clean, minimal and easy to navigate.

One of the things we did for them was update their blue color to a more vibrant color. This allowed us to really push the limits on the site regarding the color palette.  

I gave them a site that has large blocks of colors and images so navigation is clear. One of the things I enjoyed the most was thinking though and designing how the search functionality would work.  

Maine Coast is a company that offers domestic and international shipment of live lobsters in their state-of-the-art live lobster system. They fill their 150,000 lbs system with filtered and chilled ocean water so the customer get's the highest quality live lobsters possible. 

They came to us wanting a very "hipster" ad. I decided to play around with the idea of slate and chalk. 

I had to be precise with the kind of lobster I used. I used many types of lobsters. This specific lobster is a North Atlantic lobster and is the very breed Maine Coast ships to their customers. 

Construction Coordinators came to us wanting a brand new logo and web design. The logo ended up being very geometrical that resembled the "C" in their name. 

For the web site, I wanted something that would make them look like the high-quality contractors and builders they are. I also wanted the every day user to be able to understand what this company does and what they're all about.

Choosing a brighter green in their logo provided the opportunity to use that color as the call to action color throughout the site. I paired this with modules of wood grain textures & colors of white & gray.

Loyalty Leaders was a small company that needed a logo. I played with the idea of using an animal and tried to think of the most loyal animals. I landed on the dog and ran with it. 

Unique to my typical style, I used gradients to show form in the dog's physique. 

A collection of various logos I've done for various clients and projects.

Easterly Capital wanted a modern website that utilized floods of color. I introduced the yellow color for all the call to actions.

The hero banner was really fun to design. I experimented with throwing out the typical separation between the navigation and hero banner.  In the final version, we put a lopped video of sailboats out on the water in the hero banner.

Market Square Jewelers needed a brand new logo and web site design. They really wanted a logo that resembled a wax seal on envelopes. I didn't think it was appropriate here to have the wavy, organic edges of typical wax seals. So, I kept the edges clean. This made it relate more to the actual stamp people would use to make a wax seal. 

The website needed to be clean but show a breadth of imagery. They also have a large social media presence and they wanted that to be easily understood.